Clearly Report Your Results to the People Who
Can Use Them
Once you've completed analysis, you usually
need to summarize results so non-technical audiences can
understand them. Survey or market researchers can use SPSS
Tables, an SPSS add-on module for the reporting stage, to
display results in a tabular format. SPSS Tables provides
frequently requested features such as an interactive table
preview builder, category management capabilities, inferential
statistics and easy deployment to Microsoft® Word or Excel.
SPSS Tables' special capabilities for survey
analysis give you what's needed to report surveys, customer
satisfaction and polling results. And, SPSS Tables' speed and
production facilities make it ideal for compliance reporting.
SPSS Tables enables you to transform massive amounts of case
data into readable and understandable condensed information, so
you can better understand your customers and citizens. When
using SPSS Tables, you can easily print results, publish them to
the Web using SmartViewer®
Web Server™ for deployment or export them to Word or Excel
for reports and presentations.
Know what your tables
will look like, as you create them
Create tables more easily using the interactive interface in
SPSS Tables. Just drag your variables into the table preview
builder. You don't have to write complicated syntax or struggle
with unwieldy dialog boxes, and you can immediately see what
your table will look like. The preview pane works like a canvas
that shows the basic table layout while you specify or modify a
table. You can easily move variables from row to column,
collapse large complex tables for a more concise view and see
categories of variables while working with them and before
putting them in tables. Because it shows you the arrangement of
variables (e.g., dimensions, stacking or nesting), categories of
each variable and requested statistics, you can see what your
table will look like before clicking "OK." This
enables you to confirm your table's appearance or edit it before
producing output—saving you time, especially when working with
more complex tables.
Get your tables right the first time using
the intuitive table preview builder.
Create production
tables—fast
Create a variety of complicated table structures in a production
setting—and quickly create production tables for presentations
and publications. You can also create compliance reports, which
may need updating on a regular basis, quickly and easily.
Have what's needed
for presenting tabular results
SPSS Tables enables you to summarize and communicate results in
any tabular form, including complex stub-and-banner tables,
contingency tables, and display listing of survey data. This
add-on module includes special capabilities for survey analysis,
such as layering, nesting, stacking, and multiple response
analysis, so you can generate reports on surveys, customer
satisfaction, and polling results. For instance, market
researchers can condense the results of multiple-response
questions, such as answers to "check all that apply,"
into a single table to make it easy to present this information.
SPSS Tables also distinguishes between the different types of
missing values, such as "do not know," "didn't
answer," "not applicable," "refused to
answer," or any other missing value you specify. This
enables report readers to see the full picture in regards to the
type of responses you receive.
Category management capabilities enable you
to exclude specific categories, display missing cell values and
add subtotals to your table.
If you update reports on a regular basis,
SPSS Tables is the ideal tool to recalculate and reformat new
tables with revised data.
Using SPSS Tables, you can work easily
with your multiple response data. You can select the percentage
to be calculated within respondents, as shown here, or within
responses so the rows and columns add to 100 percent. In this
example, it is easy to read across the rows to see of those who
flew American, 25 percent also flew JAL, and of those who flew
JAL, 75 percent also flew American.
You'll find it easy to compress large
amounts of data into meaningful reports with the stacking and
nesting facilities in SPSS Tables. You can nest variables to any
level in all dimensions (rows, columns or layers).
Would you like to see SPSS Tables in action?
Download this Macromedia™
Flash demo and see a project go from table creation to final
report. |
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